Build Strength. Build Character.
Build the Life You Deserve.
Luay Alkhatib
Join a fitness community that’s passionate, disciplined, and supportive. Wherever you are on your journey, we provide the knowledge, structure, and encouragement to help you grow stronger, move smarter, and live better — for life.
The Quickest Way To Kickstart Your Fitness Journey!
Fitness Discovery Call
No matter where you are on your journey of transformation, we’ve got exactly what you need. With expert coaching, a proven training methodology, and an empowering gym culture, you’ll get the tools, structure, and support to achieve lasting results — physically and mentally.
What You’ll Do Before the Call
You’ll complete my pre-exercise screening form so I can understand your training background, movement patterns, and physical history. This gives us a clear baseline to build from.
What Happens During the Call
We’ll discuss what you’ve tried in the past, identify what’s worked (and what hasn’t), and define your long-term vision. From there, we’ll create a clear, actionable game plan that matches your goals with the right training strategy.
What Are The Next Steps?
Once we’re aligned on your goals and the path forward, I’ll walk you through how Physiques Lab programs work — including the structure, coaching options, and investment levels — so you know exactly what’s next.
About Luay Alkhatib
Hi, I’m Luay, founder and head coach of Physiques Lab.
With over 13 years of experience across Australia and overseas — and as the owner of an award-winning gym — I’ve dedicated my career to helping people reach their full potential through fitness, discipline, and mindset development.
My coaching philosophy is built around five core values: Excellence, Community, Integrity, Growth, and Balance.
I believe true strength is more than physical — it’s about building confidence, resilience, and the mindset to lead a better life, both inside and outside the gym.
At Physiques Lab, we foster an environment where everyone — from beginners to athletes — can grow, connect, and achieve their goals together.
What My Clients Are Saying
Tim
Working with Luay since 2020 has been a game changer. His coaching goes beyond the gym — it’s about mindset, motivation, and staying consistent. He’s helped me through every phase, from bulks to cuts, and kept me focused on long-term goals. It’s rare to find a coach who truly cares like he does.
Harman
When I first met Luay, I was 18 and eager to take fitness seriously. That first conversation changed everything. He taught me how to train smart, focus on longevity, and build strength that lasts. Over the years, he’s helped me through every phase — from powerlifting and rehab to performance and mindset. Thanks to his guidance, I’ve not only transformed physically but also developed discipline and confidence that carry into every part of my life.
Tony
Luay has genuinely changed my fitness journey. After six years of training together, I’ve seen incredible results. His knowledge in muscular development, nutrition, and rehabilitation is next level. Following bicep reconstruction, he helped me rebuild stronger than ever. Highly recommended for anyone serious about their health and fitness.
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